AI Era
Salesforce acquires Listen Labs — terms undisclosed
Salesforce agreed to buy Listen Labs, an AI customer-research platform that automates recruiting, interviewing, analysis and behavioral simulation across 120+ languages and a 50M+ participant network.
Why it matters: qualitative research is becoming a CRM feature. Once digital-twin simulations sit inside Marketing Cloud, the standalone insights vendor and the agency research practice both have a pricing problem.
RLH Equity Partners invests in Climb — terms undisclosed
RLH backed Climb, a Databricks-native data and AI consultancy focused on healthcare, life sciences and financial services.
Why it matters: two weeks ago it was Sverica underwriting the Salesforce + Snowflake integrator. Now it’s the Databricks version. PE is buying one specialist per data platform.
