E34: Syndigo & 1WorldSync Explainer: What do these companies do?

In this episode of the Inorganic Podcast, co-host Christian Hassold provides an explainer for episode 33, which discussed the acquisition of 1WorldSync by Syndigo. In this explainer episode, he gives a detailed explanation of what both of the companies do, including their important role in syndicating content to product detail pages (often referred to as PDP’s). In addition, he explains the difference between product detail page content and supply chain content. Christian also elaborates on why the multi-billion-dollar industry of standardizing and communicating accurate product information to retailers exists and how it benefits consumers.